Understand first. Then simplify.
I ask until the actual customer decision becomes visible.
Go-to-Market Expert · Interim Head of Sales · Solutions Architect

My work connects technical consulting, go-to-market and sales leadership for complex B2B technology.
Currently a Solutions Architect at Vercel. Previously a GTM advisor and interim Head of Sales. I also build pgday.app.
Focused on my role at Vercel. Kuckein Consulting is paused and is not taking on new advisory work.
How I work
Three principles guide my work.
I ask until the actual customer decision becomes visible.
I turn ideas into clear decisions, conversations and next steps.
The goal is a team that makes better decisions without me.
Selected work
Before Vercel, I advised and led B2B sales teams through Kuckein Consulting.
“From gut feeling to a clear go-to-market strategy: working with Kai helped us gain significantly more structure, set clear priorities, and achieve noticeably greater impact in marketing and sales.”
Interim Head of Sales
One sales process, clearer qualification, stronger pipeline and reliable forecasts.
Sales coaching
A practical rhythm for qualification and prioritisation — tailored to the person.
Built, not just advised
pgday.app
pgday.app gives sales teams live rankings, shared focus and a learning loop for every Pipeline Generation Day.
Visit pgday.appWaiting for activity …
Now
I think best in conversation. Here are three ideas I keep returning to.
01 · Customer value
The best technical explanation helps customers make a confident decision.
02 · Useful qualification
A framework should improve decisions, not merely fill CRM fields.
03 · Pipeline generation
Consistency comes from team rhythm, shared focus and learning together.
Cisco · AppDynamics · Splunk · Wiz · Kuckein Consulting · Vercel
Stay in touch
For GTM, technical sales or pipeline questions, say hello on LinkedIn.
Connect on LinkedIn